Founded in the year 2014, Mahgul is a Lahore based brand by the designer Mahgul Rashid, who has the talent embedded in her DNA, considering her history of having a fashion designer grandmother, Nasreen Sheikh, where Mahgul has worked for her grandmother's label a couple of years before initiating her own venture. The brand mostly operates its business online, through its online store and also has its collections available across several resellers. Offering a wide range of garments, from unstitched fabrics to ready to wear ensembles in the varieties of casual wear, semi-formal wear, formal wear, festive wear, bridal wear, and much more, where accessories like bags, as well as jewelry are sold as well.
Mahgul launches its latest lawn collection every year, which is usually priced under Rs 8000 and carries around 12 or more different designs. Mahgul lawn collection is crafted with three-piece unstitched suits that feature a lawn shirt paired with a chiffon or silk dupatta, along with a cambric trouser. To decorate the lawn range, different techniques of screen printing, foil printing, digital printing, embroidery, as well as cut work embroidery are used. You can have these unstitched lawn dresses stitched in any size by the brand's customized stitching facility after paying additional Rs 6500.
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