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Pakistani Fashion Blog

Oaks Spring/Summer Lawn Collection 2020

Oaks Spring/Summer Lawn Collection 2020

Oaks is a revolutionary clothing brand in Pakistan that acknowledges the needs of Pakistani women to look stylish and elegant on a budget. Therefore, the Oaks has made its ambition to provide unmatched quality at affordable prices and commit to this practice. The brand currently offers a wide range of stitched and unstitched fabrics for women, where the ready to wear clothing is available in sizes ranging from extra small to extra large, as well as is essentially inspired by the traditional attires with a contemporary twist....

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  • 08-Apr-2020
Iznik Luxury Summer Lawn Collection 2020

Iznik Luxury Summer Lawn Collection 2020

An established Lahore based brand, Iznik has been created by experts with over 3 generations worth of experience in the textile industry. The brand acknowledges the importance of women in society, which is why the brand wants to provide women with stylish clothing to empower them. Every article of clothing created at Iznik is crafted with expertise and made sure that it is feminine, unique, as well as classy. Mostly dealing with semi-stitched and unstitched fabrics, you can find different occasion wear from the brand for semi-formal, as well as formal events, where the clothing is designed for year-round wear....

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  • 07-Apr-2020
Junaid Jamshed Summer Collection 2020

Junaid Jamshed Summer Collection 2020

A brand by one of the most renowned celebrities in Pakistan, Late Junaid Jamshed, J. or also known as Junaid Jamshed is an ethnic wear clothing brand in Pakistan that is loved for its premium quality fabrics. Launched in the year 2002, the brand was opened with the ambition to make the traditional Pakistani shalwar kameez popular wear in the country. Due to its continuous efforts, today the brand is one of the most recognized brands in South East Asia. Offering a large variety of clothing for men, women, and kids, other items being provided include footwear, bags, jewelry, makeup, perfumes, as well as much more....

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  • 06-Apr-2020
Chinyere Spring/Summer Collection 2020

Chinyere Spring/Summer Collection 2020

Established in 2000, Chinyere is a well-acknowledged clothing brand in Pakistan that is known for crafting traditional inspired, trendy dresses for modern Pakistani women. Having a large network of stores located all over Pakistan, the brand caters to ready to wear clothing needs of Pakistani women that are accessible in standard sizes ranging from extra small to large. With the ambition to utilize the centuries-old techniques to craft something modern, every article produced by the brand is modern and rich in aesthetic beauty. ...

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  • 04-Apr-2020
Azure Spring/Summer Collection 2020

Azure Spring/Summer Collection 2020

Azure means bright blue color, just like the clear sky and the same philosophy is held by choosing it as the name for the brand. Azure like the sky is inspired by nature and art, as well as offers art pieces that represent the brand's motto to style women in extravagant, as well as trendy attires. The brand has mostly developed its presence as an online accessible brand, but still, a lot of stockists located all over Pakistan carry the brand's latest collections. Featuring gorgeous ensembles as kurtis, two-piece outfits, and three-piece suits, Azure has a nice variety of clothing to offer for women, which are sold as ready to wear or unstitched fabrics....

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  • 01-Apr-2020
Afrozeh Etincelle Luxury Chiffon Collection 2020

Afrozeh Etincelle Luxury Chiffon Collection 2020

Working in the textile industry for decades, Afrozeh has 3 generations working in the same field to offer premium clothing to Pakistani women. Mostly dealing with chiffon fabrics, Afrozeh has several semi-formal and formal wear collections that are named as Etincelle, Velvet Edition, Alleche, as well as others. With a customized stitching facility the brand has a ready to wear line that features sizes ranging from extra small to extra large. Regularly operating its business online, many stockists and online websites stock up the brand's collections to resale them later....

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  • 31-Mar-2020
Zara Shahjahan Spring/Summer Collection 2020

Zara Shahjahan Spring/Summer Collection 2020

Owned by WSB Ready Made Garments LLC, Zara Shahjahan was launched in 2004 and is one of the very popular designer clothing brands in Pakistan. Having a high street fashion line by the name of COCO by Zara Shahjahan, the brand caters to people of different budgets and always offers something trendy. Having won multiple awards and being a part of several national, as well as international fashion shows, the brand has fans from all around the world, who are highly appreciative of the creativity of the brand....

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  • 30-Mar-2020
Bin Saeed Spring/Summer Collection 2020

Bin Saeed Spring/Summer Collection 2020

Founded in 2010, Bin Saeed is a retail brand in Pakistan that deals in providing quality clothing at affordable prices. Featuring a wide selection of clothing for women that they can wear on different occasions, the brand strives to entertain people of all classes. Some of the clothing options that you can find at the brand include casual wear dresses, semi-formal attire, and formal wear clothing. These dresses are accessible as ready to wear ensembles, as well as unstitched fabrics and you can select whichever option is better suited for you....

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  • 28-Mar-2020
Ethnic by Outfitters Unsitched Summer Collection 2020

Ethnic by Outfitters Unsitched Summer Collection 2020

Initiated in 2013, Ethnic is a sub-brand by the famous western wear brand in Pakistan by the name of Outfitters. This line of Outfitters is designed to cater to the clients who like traditional wear, hence the name Ethnic is given to it. The brand is a clothing line for women and men, which is designed to provide quality ethnic wear clothing for casual wear, semi-formal wear, as well as formal wear. With a grand selection to offer, you can choose from ready to wear ensembles or unstitched fabrics, both of which are designed for year-round wear, using different types of materials that are excellent for all the four seasons....

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  • 27-Mar-2020
Star Swiss Lawn Collection 2020 VOL-1

Star Swiss Lawn Collection 2020 VOL-1

Established in the early 90s, Naveed Nawaz Textiles is a Faisalabad based textile industry that had very humble beginnings from a small production unit. Currently, having an extensive network, with large factories, as well as warehouses, the company meets the never-ending demands of the customers with great efficiency. Star is a brand by Naveed Nawaz Textile, which is known for the production of one of the most worn fabric in Pakistan, which is the lawn material. One of the favorites of the Pakistani women, Star brand deals with all the steps in the production of the fabric, from the weaving of the yarns to packing the finished product....

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  • 27-Mar-2020
THREDZ Unstitched Summer Lawn Collection 2020

THREDZ Unstitched Summer Lawn Collection 2020

Established in the year 2004, THREDZ is a well-known fashion clothing brand in Pakistan that strives to provide affordable, but quality clothing to the people of Pakistan. A high street brand, the company deals with in-house weaving of the fabrics, printing them, using different embroidery techniques to embellish them, stitching them in traditional silhouettes, and finally delivering the finished product to the customers. THREDZ offers a wide range of products for women, including ready to wear ensembles and unstitched dresses that are great for casual wear, semi-formal wear, as well as formal wear, along with ethnic clothing for men....

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  • 26-Mar-2020
So Kamal Spring/Summer Lawn Collection 2020

So Kamal Spring/Summer Lawn Collection 2020

Working since 1950, Kamal Limited is one of the oldest textile industries in Pakistan, which has rich traditional values and does everything in its power to always keep providing ethnic wear to Pakistani women. Collaborating with brands like Zara Shahjahan and Elan, Kamal Limited is the big name behind the production of fabrics for multiple notable brands. From spinning to weaving, dyeing to printing, stitching to the finishing of the product, everything is done by the Faislabad based textile company. It was the year 2012 when Kamal Limited decided to launch its own brand by the name of So Kamal, which instantly became a hit....

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  • 26-Mar-2020
Motifz Spring/Summer Lawn Collection 2020

Motifz Spring/Summer Lawn Collection 2020

Launched in the year 2004, Motifz is a Lahore based designer brand in Pakistan, whose objective is to craft elite embroideries on quality fabrics and deliver it to the customers as a complete package. From casual at-home wear dresses to fancy formals, the brand designs it all for women of different fashion preferences, creating collections that are designed for specific seasons, as well as occasions. With equal diversity in the ready to wear line, as it has in the unstitched fabrics category, Motifz offers sizes ranging from small to large....

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  • 25-Mar-2020
Nishat Linen Unstitched Summer Lawn Collection 2020

Nishat Linen Unstitched Summer Lawn Collection 2020

Acknowledged as one of the best equipped and biggest retail set-up in Pakistan, Nishat Linen is a brand by Nishat Mills Limited that deals in offering premium fabrics for all the members of the house. Majorly known for its extensive clothing line for ladies, the brand also features an ethnic clothing line for men, garments for kids, jewelry, scarves, bags, shoes, home linen, and much more. For women, Nishat Linen has an amazing variety of unstitched ensembles and ready to wear outfits, which are created for multiple occasion wear like casual wear, semi-formal events, luxury wear, as well as much more....

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  • 24-Mar-2020
Rang Rasiya Luxury Lawn Collection 2020

Rang Rasiya Luxury Lawn Collection 2020

Opened in 2013, Rang Rasiya is an unstitched clothing brand for women that deals with providing premium fabrics at retail prices. Featuring a variety of different collections that are suitable for year-round wear, you can choose from tunics, lawn collections, premium collections, special occasion collections, and an exclusive chiffon line. With ample fabrics provided with each unstitched dress, the brand designs its clothing for women of all ages and sizes. With stockists located all over Pakistan, Rang Rasiya operates an online store that generates maximum sales for the brand and the latest collections quickly go out of stock from the brand store....

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  • 20-Mar-2020
Warda Spring/Summer Lawn Collection 2020

Warda Spring/Summer Lawn Collection 2020

Launched in 2006, Warda is a top clothing brand in Pakistan which is inspired by the traditional silhouettes and rich cultural history of Pakistan, the ensembles are designed with contemporary influence to create masterpieces that will impress the women of different fashion preferences. With dozens of stores located in multiple cities of Pakistan, the brand makes its clothing accessible to shoppers through its outlets and an online shopping platform. Unmatched in quality, the fabrics are carefully sourced, dyed in-house, then are beautified with an excellent printing job and intricate embroideries, undergoing all these processes just to provide premium wear to the prestigious customers....

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  • 19-Mar-2020
Sobia Nazir Vital Lawn Collection 2020

Sobia Nazir Vital Lawn Collection 2020

Established in 1995, Sobia Nazir is an Islamabad based designer brand, whose objectives are to make stylish women's clothing accessible to the Pakistani women and overall improve the impression of Pakistani clothing all around the world. Exporting her ensembles to the countries of the UK, USA, Qatar, UAE, India, and Bangladesh, Sobia Nazir has an established clientele, as well as a retail system in Pakistan. With two outlets located in Islamabad and Lahore, a studio, along with the designer house of the brand is situated in Islamabad with a strength of over 850 professionals....

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  • 18-Mar-2020
Charizma Spring/Summer Lawn Collection 2020

Charizma Spring/Summer Lawn Collection 2020

An idea perceived in 2012, Charizma or also known as the House of Charizma is a creation of Riaz Arts that was launched with the aim to provide fashionable eastern wear to the Pakistani women, so they can feel glamorous while wearing traditional outfits. The brand is an expert when it comes to embroideries and it is the element that is most dominant in the majority of the brand's collections. Offering a complete selection of ready to wear ensembles and unstitched fabrics for women, the categories Charizma specializes in include casual wear fabrics, semi-formal wear attires, wedding wear outfits, as well as formal collections....

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  • 17-Mar-2020
Maria B Spring/Summer Lawn Collection 2020

Maria B Spring/Summer Lawn Collection 2020

Started her business in 1999 right after graduating from Pakistan Institute of Fashion Design, Maria.B is known as the Coco Chanel of Pakistan. Inspired by the art and traditions of Pakistan, the designer acknowledges that the right outfit is the way to express your personality the best, which is one of the reasons that a lot of hard work and effort are placed in the creation of each ensemble. From casual wear outfits to semi-formal wear attires, formal dresses to wedding wear, Maria B is an expert in creating all types of trendy outfits for women. Alongside clothing for the ladies, the designer also features a decent variety of traditional outfits for little girls and a curated selection of fragrances....

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  • 16-Mar-2020
Baroque Summer Lawn Collection 2020

Baroque Summer Lawn Collection 2020

With over 30 years of experience in the field, Baroque is a high-end fashion brand in Pakistan that is known for offering stylish clothing for women at affordable prices. Comprising of two sub-brands by the name of Fuchsia and Chantelle, the Fuchsia line carries the reasonably priced, casual wear collections, whereas the Chantelle line deals with premium fancy wear chiffon dresses. Focusing on 3 basic elements of fashion, style, and timeless beauty, all the Baroque ensembles are designed while keeping these factors in mind. With numerous retailers carrying the brand's collections nationwide, the company also runs an online store for the convenience of remote shoppers....

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  • 13-Mar-2020
Anaya By Kiran Chaudhry Luxury Lawn Collection 2020

Anaya By Kiran Chaudhry Luxury Lawn Collection 2020

Working since 2016, Anaya is a brand by Kiran Chaudhary that deals in offering premium quality clothing to women of all ages and sizes. Mostly dealing with unstitched fabrics, several collections of which are released all year round, providing women with different fabrics that are suitable for different seasons, Anaya is a loved brand by Pakistani women. Featuring a ready to wear formal range, unstitched fabrics, bridal wear, and statement jewelry pieces, the brand is an expert in creating extravagant articles....

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  • 12-Mar-2020
Firdous Summer Lawn Collection 2020

Firdous Summer Lawn Collection 2020

Working since 1970, Firdous is a Faisalabad based brand that strives to provide the customers with the best and meet the ever-changing demands, as well as preferences of individuals. With over 40 years of experience in the industry, the brand has always placed customer satisfaction on top, which is also one of the biggest reasons behind the brand's success. Offering casual and semi-formal wear clothing for all year round wear, the brand equally caters to male, as well as female clients, offering them a diverse selection to choose from. Featuring articles from the categories of ready to wear lines and unstitched fabrics, Firdous also offers high-quality winter wear at cost-effective prices....

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  • 11-Mar-2020
Bareeze Spring/Summer Lawn Collection 2020

Bareeze Spring/Summer Lawn Collection 2020

Established in 1985, Bareeza is a renowned fashion brand in Pakistan that is known for producing quality clothing with irresistible designs. Featuring unstitched collections for women, the brand deals with casual wear fabrics for year-round wear, semi-formal wear outfits, and formal wear ensembles. Bareeze caters to the needs of high-quality clothing for men, which is why the brand also owns a separate sub-brand for men only. Bareeze is quite a diverse brand when it comes to prices, making it the best brand for everyone, which is why people of every budget limit shop from the brand often....

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  • 10-Mar-2020
Limelight Unstitched Summer Lawn Collection 2020

Limelight Unstitched Summer Lawn Collection 2020

Established in 2010, Limelight is a renowned high street fashion brand in Pakistan that deals in offering classy casual and formal wear clothing for women. The brand is all about complex textures, gorgeous prints, comfortable fabrics, and making a woman feel confident, as well as feminine. Featuring a wide variety of clothing options for women, Limelight offers western wear, unstitched fabrics, a pret range, winter clothing, and heavy formals for women. Alongside clothing for women, the brand also provides dresses for young girls, eastern and western wear for men, jewelry, shoes, bags, as well as other items....

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  • 09-Mar-2020
Gul Ahmed Summer Lawn Collection 2020

Gul Ahmed Summer Lawn Collection 2020

With a history dating to the early 1900s, Gul Ahmed is a brand by Gul Ahmed Textile Mills Ltd, which is one of the oldest textile industry in the sub-continent that does all the production steps in-house from the weaving of fabric from cotton yarn to the finished product. The brand offers a variety of products that range from clothing to accessories and even home improvement items....

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  • 02-Mar-2020
Asim Jofa Luxury Lawn Collection 2020

Asim Jofa Luxury Lawn Collection 2020

Initiating his career as a jewelry designer by following the footsteps of his forefathers, Asim Jofa operated a diamond jewelry shop before entering the fashion world. Instantly becoming a renowned designer, Asim Jofa is known for his beautiful collections that have been displayed across multiple fashion shows held nationally and internationally. Styling women in a chic manner and breaking the fashion stereotypes, the designer has won several awards for his excellent contributions to the Pakistani fashion industry....

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  • 29-Feb-2020
Khaadi Spring Summer Lawn Collection 2020

Khaadi Spring Summer Lawn Collection 2020

Founded in 1998 by Shamoon Sultan, Khaadi continues to be one of the top fashion brands in Pakistan that is continually revolutionizing the fashion world and introducing new clothing trends in the Pakistani market. Largely known as a women's clothing store, Khaadi provides one of the largest selection of ready to wear ensembles and unstitched fabrics for women in the categories of casual wear, as well as formal wear. Along with the ethnic clothing for women, the brand also features a wide range of other items, including eastern and western wear for kids, shoes, bags, perfumes, bedding, bath accessories, table linen, as well as much more....

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  • 25-Feb-2020
Sapphire Summer Lawn Collection 2020

Sapphire Summer Lawn Collection 2020

A brand by one of the most established names in the textile industry, Sapphire is a brand that attracts many with its stunning designs on pure fabrics. The brand is a household name in Pakistan and has reached the heights of popularity by offering amazing annual sales with hefty discounts, as well as the unmatched qualities of their fabrics. With large stores situated in over 15 different cities of Pakistan and exceeding 23 in numbers, Sapphire makes it possible for their customers to easily access their clothing in-store or through their online platform....

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  • 25-Feb-2020
Al-Karam Spring/Summmer Lawn Collection 2020

Al-Karam Spring/Summmer Lawn Collection 2020

A product of Alkaram Textiles, the brand was launched for people to experience the quality and great designing of Alkaram Textiles. Featuring a wide variety of articles like ready to wear clothing, unstitched fabrics, activewear, bags, shoes, and other accessories for women, men, as well as kids, the brand is in high demand in Pakistan. Having a sub-brand by the name of MAK, designed for the stylish modern women, Alkaram knows how to cater to people of different fashion likings. With a home goods section that offers bed sheets, towels, and other similar items, it is a one-stop-shop for millions of people....

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  • 24-Feb-2020
Sana Safinaz Muzlin Spring/Summer Collection 2020

Sana Safinaz Muzlin Spring/Summer Collection 2020

Part of SS Fashion Resources in Pakistan, Sana Safinaz is a designer brand that has been successfully offering premium ensembles to Pakistani women since 1989. With hundreds and thousands of national, as well as international clients, the brand sure knows how to keep its clients happy. Offering trending silhouettes, along with modern designs, the brand ensures that its clients always look stylish and fashion-forward. Featuring sizes ranging from extra small to extra large, the brand caters to women of different shapes and sizes. The wide size range and the trending silhouettes that allure everyone, along with the unbeatable quality at pocket-friendly prices, these are only a few of the reasons behind the brand's success....

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  • 24-Feb-2020
Winter Collection 2020