Pakistani Fashion Blog

Majestic by Imrozia Wedding Collection 2020

Majestic by Imrozia Wedding Collection 2020

In the business for over a decade, Serene is a premium clothing brand in Pakistan that mostly deals with unstitched garments that are designed for festive and formal wear. With quality, innovation, superb designs, and reasonable price tags as the key features of the brand, Serene has accomplished its target of attracting customers with the elegance, as well as the beauty of its clothing. Designing chic dresses for women that are decorated with glistening embellishments, rich embroideries, and showcase an eye-catching color palette, you can't help, but give into the temptation of buying from the brand....

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  • 17-Jun-2020
BeechTree Unstitched Summer Lawn Collection 2020

BeechTree Unstitched Summer Lawn Collection 2020

Came into existence in 2010, Beech Tree was introduced by HKB, when the company realized the lack of good pret brands in Pakistan for women. Successfully in the business for over a decade now, the brand knows what the customers want and how they want it, so it is constantly producing quality, stylish, as well as sophisticated ensembles for women. Offering a wide range of fabrics in the ready to wear line and the unstitched fabrics, the brand launches 6 to 8 new articles every week, so the customers always have a grand selection to choose from....

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  • 03-Jun-2020
Tehzeeb Lawn Collection 2020 by GullJee

Tehzeeb Lawn Collection 2020 by GullJee

An online clothing platform, GullJee is a Faisalabad based business that strives to achieve the highest levels of customer satisfaction by offering the best to its customers. With an established clientele based in Pakistan, as well as having clients from all around the world, the brand has managed to make a great name for itself. Dealing with pure fabrics and decorating them with state of the art printing techniques, as well as embellishing them with some of the most attractive embroideries, GullJee attires are worth the purchase....

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  • 01-Jun-2020
Nimsay Milano Summer Lawn Collection 2020

Nimsay Milano Summer Lawn Collection 2020

In the business since 2007, Nimsay is an iconic Faisalabad based clothing brand that designs contemporary clothing for women, which has a deep essence of ethnic style to it. With the philosophy to design such remarkable pieces that are original in design, as well as would instantly attract customers and they won't be able to resist the urge to shop from the brand. With retail stores established in several cities of Pakistan and the abundance of resellers of brand's garments, Nimsay has a fully operational online shopping store to equally cater to its online customers located within, as well as outside of Pakistan....

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  • 30-May-2020
Kayseria Luxury Unstitched Summer Collection 2020

Kayseria Luxury Unstitched Summer Collection 2020

Established in 1985, SEFAM is a large chain of brands in Pakistan, with over 12 popular brands under its name. Kayseria is one of the top brands by SEFAM, which is a successful women's clothing brand in Pakistan that deals with unstitched fabrics, as well as ready to wear ensembles. Having a label by the name of Ladli, the brand provides clothes for young girls under the label, which is very ethnic in style. With the aim to combine the traditional designs with the modern cuts to produce timeless pieces, Kayseria has been getting all the attention that it deserves....

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  • 28-May-2020
Al-Zohaib Monsoon Summer Lawn Collection 2020

Al-Zohaib Monsoon Summer Lawn Collection 2020

In the business for 3 decades, Al Zohaib Textile is one of the well-established textile companies in Pakistan that has made a big name for itself by offering unmatched quality and great standards. Using the latest technologies and continually evolving the methods of fabric production and finishing, every step in the making of a good quality dress is performed in house. One of the very first textile companies to use the digital printing technique in Pakistan, the business has its own yarn weaving machines, embroidery machines, stitching machines, and an expert team of staff performing all the tasks....

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  • 21-May-2020
Rashid Textile Spring/Summer Lawn Collection 2020

Rashid Textile Spring/Summer Lawn Collection 2020

Rashid Textiles Printing Industries Pvt Ltd was launched during the mid-50s by Haji Abdul Rashid that was introduced as a small production unit and later turned into one of the largest textile businesses in Pakistan. Having a team of experts that are the best in their field, the business commits to quality and offers only the best to its customers while keeping the prices minimal. In 2013, Rashid Textiles added a digital printing unit and since then has revolutionized the digital printing technique in Pakistan to beautify the fabrics. Understanding the importance of its duties towards humanity, the company has adopted Darul Sehat Hospital and a Govt Girls High School to work for the betterment of the general population....

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  • 20-May-2020
Sitara Studio Summer Lawn Collection 2020

Sitara Studio Summer Lawn Collection 2020

Initiated in 1956, Sitara Textile Industries Ltd is one of the oldest textile industries in Pakistan that has been working to provide quality clothing since the start. Using innovative measures to manufacture fabrics that are according to the desires of the customers, Sitara Studio has managed to make a name for itself in the Pakistani clothing market. From weaving of the yarns to the finishing of the product and delivering it to the stockists, everything is performed by the in-house production team. With 5 stores located in the cities of Islamabad and Faislabad, the brand has its collections available across several stockists located all over the country, as well as also makes sales possible through its online shopping store....

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  • 19-May-2020
Al-Dawood 3 Star Printed Lawn Collection 2020

Al-Dawood 3 Star Printed Lawn Collection 2020

A dynamic name in the fashion industry, Al Dawood textiles is a Karachi based business that exclusively deals with women's clothing. Introducing new clothing trends and offering something that is comfortable to wear, the brand is always striving to fulfill the fashion needs of Pakistani women. Keeping women of all age groups in mind, the company designs its textiles for ladies from all walks of life. One of the key factors about Al Dawood textiles is its super affordable price range, which has an unbeatable price for the premium quality of fabrics that you receive....

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  • 18-May-2020
Almirah Spring Summer Collection 2020

Almirah Spring Summer Collection 2020

Working since 2012, Almirah is an eastern wear brand that is all about elegance, unmatched quality, as well as style. Like its meaning, Almirah is a one-stop-shop for you that will help you create a complete wardrobe for yourself. Being an expert in using the finest quality of fabrics and adorning them with rich embroideries, the brand has made quite a name for itself in Pakistan, as well as has been successful in gaining international clients. Offering a wide range of products for casual, semi-formal, and formal wear, the brand has managed to cater to the needs of a large number of fashion enthusiasts....

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  • 14-May-2020
Phulkari Spring/Summer Lawn Collection 2020

Phulkari Spring/Summer Lawn Collection 2020

Established in 2012, Phulkari is a clothing brand by Taana Bana, which like the word Phulkari is all about embroidering floral patterns in vibrant hues. Phulkari is one of the oldest styles of embroidery in Pakistan, which is very traditional in essence. Keeping the traditional aspect of the embroidery in mind, the clothing produced by Phulkari is very contemporary in appeal. Keeping the quality an utmost priority, the brand has managed to gain a lot of clients in a short span of time, who are a huge fan of the unmatched quality offered at affordable rates by the company....

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  • 09-May-2020
Cielo by Gulaal Spring/Summer Collection 2020

Cielo by Gulaal Spring/Summer Collection 2020

In the business since 2015, Gulaal has been successful in gaining a lot of good attention in the past 5 years and has managed to establish a clientele who loves to wear the brand's clothing. The exclusive women's clothing brand offers a wide range of items including casual wear clothing, semi-formals, formal wear outfits, wedding attires, and much more. These ensembles are accessible as unstitched fabrics and ready to wear outfits, where the pret range features sizes ranging from small to extra-large, which is a nice selection of standard sizes to choose from....

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  • 05-May-2020
Bonanza Satrangi Summer Lawn Collection 2020

Bonanza Satrangi Summer Lawn Collection 2020

Working since 1976, when the textile industry in Pakistan wasn't fully established yet, Bonanza is one of the oldest brands operating in Pakistan and offering unmatched superior quality for decades. Originated as men's clothing brand, the company realized the lack of good quality clothing brands in Pakistan for women and initiated their own label for women's clothing by the name of Satrangi. Bonanza Satrangi currently features a wide range of ready to wear ensembles and unstitched fabrics for women, which are designed for casual wear, semi-formal wear, formal wear, bridal wear, as well as others....

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  • 30-Apr-2020
Noor by Saadia Asad Luxury Lawn Collection 2020

Noor by Saadia Asad Luxury Lawn Collection 2020

Established in 2010, Saadia Asad is a Lahore based designer brand in Pakistan, who takes influence from the modern fashion, combines it with the traditional wear and presents something unique and elegant for its customers to style. Offering a large variety of ensembles for women, Saadia Asad deals with unstitched garments and ready to wear apparel from categories of casual wear, semi-formal wear, formal wear, as well as luxury wear outfits. Shipping to worldwide locations, the brand hosts most of its business online through its online shopping store, where several stockists located all over Pakistan also feature a great selection of brand's varieties....

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  • 27-Apr-2020
AUJ Fleur De Lux Summer Lawn Collection 2020

AUJ Fleur De Lux Summer Lawn Collection 2020

Been in the business for several years, AUJ is an exclusive women's clothing brand in Pakistan that deals in providing pretty and stylish outfits for Pakistani women of all ages. Featuring a new collection every year for every season, the brand provides luxury wear dresses, formals, luxury lawn collections, and winter wear collections. Luxury is one of the basic elements of design used by the brand, where each ensemble is crafted, so you look elegant and unique in your apparel. Having an established clientele, AUJ has its collections available across 100 stockists located in over 40 cities of Pakistan, with its selections available in international countries of UAE, Bangladesh, as well as India. ...

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  • 24-Apr-2020
Marjaan by Sifona Embroidered Lawn Collection 2020

Marjaan by Sifona Embroidered Lawn Collection 2020

A Karachi based women's retail clothing brand, Sifona aims to fulfill the fashion wishes of women and provide them with a complete wardrobe that they can style for any season or any occasion happening throughout the year. From unstitched fabrics to expertly created ready to wear ensembles, the brand has a standard size range, offering sizes ranging from small to large. Having an established store in Karachi, most of the sales are conducted through the brand's online shopping store that offers free shipping within Pakistan and ships to most locations worldwide....

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  • 22-Apr-2020
Jazmin IRIS Summer Lawn Collection 2020

Jazmin IRIS Summer Lawn Collection 2020

In the business for 30 years, Jazmin is an expert when it comes to expertly crafting premium fabrics and adorning them with exceptional embroideries that are very appealing to eyes. Striving to make women feel confident and empowered with their apparel, the brand has been successful in establishing a reputation for itself in the Pakistani market. Known for its extravagant chiffon collections that are very trendy, yet affordable on the pocket, Jazmin ensures to release a new chiffon collection for its avid buyers every year....

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  • 22-Apr-2020
Pareesa by ChenOne Summer Collection 2020

Pareesa by ChenOne Summer Collection 2020

One of the well established multi-brand businesses in Pakistan, ChenOne is a Lahore based company that deals with offering clothing, accessories, as well as home goods. A few of the items supplied by the company include clothing for men, women, as well as kids, accessories, furniture, bed linen, towels, pillows, and much more. The clothing accessible is from eastern wear and western wear category, as well as constitutes of unstitched fabrics, along with ready to wear ensembles. Having several stores located in dozens of cities of Pakistan, ChenOne makes its products accessible to customers from all over Pakistan. With a fully functional online store, you can also place your orders online if you live in a remote location within or outside of Pakistan....

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  • 22-Apr-2020
Asifa & Nabeel Spring Festive Collection 2020

Asifa & Nabeel Spring Festive Collection 2020

A dynamic duo with the idea to craft elegant ensembles for women, Asifa & Nabeel is a Lahore based designer label that is known for creating modern attires with timeless appeal to them. Offering a wide range of products for women to wear all year round, ranging from lawn ensembles to luxury pret, heavy formals to bridal wear, the brand is an expert when it comes to creating diverse wear clothing. Dealing with unstitched and ready to wear dresses, sizes are usually offered, ranging from an extra small to extra large, where the availability of custom stitched dresses is also present....

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  • 17-Apr-2020
Rungrez Spring/Summer Lawn Collection 2020

Rungrez Spring/Summer Lawn Collection 2020

Launched in the year 2015, it has been only 5 years since Rungrez has stepped its feet in the fashion world, but already has gained the attention and appreciation its peers have been successful in gaining after decades of hard work. The brand is an exclusive clothing brand for women that deals with unstitched fabrics and ready to wear ensembles, where these stitched outfits can be purchased in sizes ranging from extra small to large. Catering to women of different fashion preferences and age groups, Rungrez designs elegant clothing for casual wear, semi-formal wear, festive occasions, and much more....

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  • 16-Apr-2020
Dhanak Unstitched Luxury Lawn Collection 2020

Dhanak Unstitched Luxury Lawn Collection 2020

Having its inspirations from the beautiful rainbows that are created after a stormy rain, Dhanak is all about the perfect blend of colors and appreciating the beauty of each hue. The women's clothing brand is a high street fashion brand in Pakistan that has a huge fan following for its affordable prices and luxury quality. Always offering something new for women to shop from, the brand makes your shopping experience a fun one by providing you with a wide array of colors to select from. After being in the business for several years, Dhanak has fully grasped the concept of what the Pakistani fashion enthusiast demand and what they are keen to wear. Therefore, the brand only indulges in the creation of high demand clothing and producing it in the best quality possible. ...

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  • 15-Apr-2020
Zainab Chottani Luxury Chikankari Lawn Collection 2020

Zainab Chottani Luxury Chikankari Lawn Collection 2020

Having a keen eye for fashion since a young age, it was 2009 when Zainab Chottani finally made a debut with her remarkable collection that dazzled everyone and opened pathways for her flourishing career in the fashion industry. Since then, the designer has been a part of several fashion shows happening all around the globe and is mainly recognized for her alluring bridal collections. Alongside her extensive bridal range that ticks all the checklist for a dream wedding dress for every bride-to-be, it's been a few years that the designer has also launched a luxurious pret range. A few of the items offered by the brand include a Swarovski collection, casual wear, formals, semi-formal wear, bridals, as well as an unstitched lawn collection....

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  • 14-Apr-2020
Mausummery Unstitched Summer Collection 2020

Mausummery Unstitched Summer Collection 2020

Working since 1997, Mausummery has its 2 generations working in the clothing business for the past 23 years. After establishing a global clientele that is a fan of the brand's lawn dresses that are exquisite, stylish, comfortable, and affordable, Mausummery is a go-to brand for ladies all around the world. With 4 stores located in 4 cities of Pakistan, the brand is in a continuous effort to open new store locations within and outside of the country, while in the meantime, you can easily shop the newest collections of the brand through its online store....

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  • 13-Apr-2020
Zyra by Tarzz Summer Lawn Collection 2020

Zyra by Tarzz Summer Lawn Collection 2020

Initiated in 2016, Tarzz is a clothing brand in Pakistan that puts in great efforts to represent the good side of traditions through fashion. Recognizing the importance of traditions and how our customs set us apart from the rest of the world, the clothing by the brand is designed on the same basis. Helping women feel confident in their own skin and showcasing their fashion sense by draping stylish yet traditional inspired dresses, these are the essentials of the rules that the brand follows. Known Pakistan wide for their affordable clothing that is unmatched in quality, Tarzz designs elegant dresses for women from all walks of life....

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  • 11-Apr-2020
Orient Spring/Summer Lawn Collection 2020

Orient Spring/Summer Lawn Collection 2020

Stepped its feet in the textile industry in early 2000, Orient Textile Mills Ltd is one of the most successful textile industries in Pakistan that makes it its objective to provide quality clothing to Pakistanis, which is unmatched in prices, as well as quality. Having a daughter brand by the name of Nuovo, Orient is a well-established name in Pakistan with 10 official retailers located in 7 different cities of Pakistan. Some of the items offered by the prestigious brand include unstitched fabrics, ready to wear suits, bottoms, shoes, bags, as well as much more. ...

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  • 10-Apr-2020
Lakhany Spring/Summer Collection 2020

Lakhany Spring/Summer Collection 2020

Founded in 1952, Lakhany or also known as LSM Fabrics is one of the oldest clothing brands in Pakistan that always strives to produce quality clothing for people at affordable prices. Having a diverse range of garments for men and women, the brand produces a nice variety of casual, as well as semi-formal wear ensembles. Accessible as unstitched fabrics and ready to wear attires, the collections available at Lakhany are remarkable, as well as are worth the purchase. With its size-inclusive ready to wear line that offers sizes ranging from extra small to extra large, the brand knows how to please customers, which is why you can always spot a new collection being offered by LSM Fabrics, which follows the newest fashion trends....

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  • 09-Apr-2020
Oaks Spring/Summer Lawn Collection 2020

Oaks Spring/Summer Lawn Collection 2020

Oaks is a revolutionary clothing brand in Pakistan that acknowledges the needs of Pakistani women to look stylish and elegant on a budget. Therefore, the Oaks has made its ambition to provide unmatched quality at affordable prices and commit to this practice. The brand currently offers a wide range of stitched and unstitched fabrics for women, where the ready to wear clothing is available in sizes ranging from extra small to extra large, as well as is essentially inspired by the traditional attires with a contemporary twist....

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  • 08-Apr-2020
Iznik Luxury Summer Lawn Collection 2020

Iznik Luxury Summer Lawn Collection 2020

An established Lahore based brand, Iznik has been created by experts with over 3 generations worth of experience in the textile industry. The brand acknowledges the importance of women in society, which is why the brand wants to provide women with stylish clothing to empower them. Every article of clothing created at Iznik is crafted with expertise and made sure that it is feminine, unique, as well as classy. Mostly dealing with semi-stitched and unstitched fabrics, you can find different occasion wear from the brand for semi-formal, as well as formal events, where the clothing is designed for year-round wear....

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  • 07-Apr-2020
Junaid Jamshed Summer Collection 2020

Junaid Jamshed Summer Collection 2020

A brand by one of the most renowned celebrities in Pakistan, Late Junaid Jamshed, J. or also known as Junaid Jamshed is an ethnic wear clothing brand in Pakistan that is loved for its premium quality fabrics. Launched in the year 2002, the brand was opened with the ambition to make the traditional Pakistani shalwar kameez popular wear in the country. Due to its continuous efforts, today the brand is one of the most recognized brands in South East Asia. Offering a large variety of clothing for men, women, and kids, other items being provided include footwear, bags, jewelry, makeup, perfumes, as well as much more....

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  • 06-Apr-2020
Chinyere Spring/Summer Collection 2020

Chinyere Spring/Summer Collection 2020

Established in 2000, Chinyere is a well-acknowledged clothing brand in Pakistan that is known for crafting traditional inspired, trendy dresses for modern Pakistani women. Having a large network of stores located all over Pakistan, the brand caters to ready to wear clothing needs of Pakistani women that are accessible in standard sizes ranging from extra small to large. With the ambition to utilize the centuries-old techniques to craft something modern, every article produced by the brand is modern and rich in aesthetic beauty. ...

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  • 04-Apr-2020
Winter Collection 2020