Launched in 2010, Erum Khan is one of the leading designer brands in Pakistan with an extravagant clothing line that is the pure meaning of luxury. The brand has two outlets located in Lahore and Rawalpindi that carry the whole range of brand's dresses. Erum Khan has a diverse variety of luxury pret, bridal wear, formals and other stitched dresses, with the facility for made to order clothing. The designer has taken part in many fashion shows nationally and internationally, which has given her clothing line a good exposure, plus an even better fan following.
The dresses by the brand are inspired by both eastern and western cultures, with enough diversity to please women with different fashion likings. Erum Khan has a liking for black and white colored dresses with added pastels, which makes Erum Khan Lawn collection very trendy. The brand features all types of trending cuts, with heavily embroidery suits, size inclusive range, and all that makes the price tags of suits justifiable.
Having an elaborate collection that has won Erum Khan numerous loyal customers, the designer brand deals with bridals, luxury pret, heavy formals, and semi-formal outfits. Featuring a sale section on its online shopping website, if you are lucky enough, you can find your favorite items at discounted prices. The brand is all about creating ensembles that have a story to them. Therefore, from choosing the fabrics to embellishing them with perfect embroideries to getting them stitched, every step of the process is done carefully and with great love.
Erum Khan Formal Chiffon & Bridal Collection are designed for wedding wear for both the brides, as well as the wedding attendees. Discussing the Pakistani bridal collection by the brand, it is one of the reasons behind the immense popularity of the designer brand. Gorgeous bridal outfits that are fit for a novelty are a part of the Erum Khan bridal collection. Premium fabrics like chiffon, net, silk, cotton net, masoori, as well as others are used to craft these alluring masterpieces. Rich embroidery techniques of naqshi, dabka, zari, cutwork, Resham, tarkashi, as well as others are used to fill the fabrics completely with gorgeous embroidered patterns.
The color selection of the bridal and formal chiffon dresses is very attractive, ranging from soft hues to metallic tones and classic bridal shades, the collection is incredible. The ensembles are present as classic and traditionally inspired bridal outfits with delicate contemporary details. Talking about the Erum Khan formal range, it constitutes of ready to wear dresses that are accessible in sizes ranging from extra small to extra large. With a mix of both pale and darker hues, the options present are marvelous. Including straight kameez, angrakhas, frocks, and shirts paired with flared trousers, straight pants, capris, as well as others, the selection is remarkable. Intricate embroideries and embellishments are used to decorate the formal dresses by the designer brand.